Resource Centre

Resource Centre

Making Key Drivers Models Robust Author - Gary Bennett

At The Stats People, we are against black boxes that require users to place all their faith in scientific looking numeric outputs, which say nothing about how reliable these estimates would be across different samples or on new cases. For some time now, we have been advocating the use..

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Best Worst Case 2 (BWC2) & Hybrid Choice Model Author - Gary Bennett

We’ve always got an eye on what’s going on in leading academic centres. For some years now Professor Jordan Louviere, Co-founder of the Institute for Choice (I4C) at the University of South Australia and one of the early innovators in choice modelling has been advocating use of a special..

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Choice Modelling – A New Approach to Dual Response Author - Gary Bennett

In preparing for a conference paper, we realised that the choice community as a whole has adopted an unrealistic method for dealing with the “No Buy” option in Choice models when asked as a second question after a “forced” choice between the alternatives. This is known as the “Dual..

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